Year
2024

Explored tools
  • ChatGTP
  • Perplexity
  • Bubble
  • Make
  • Zapier

Intro

Exploring new technologies and innovation by challenge myself. I designed and developed a  AI tool for generating content together with a friend. This project is about fun and discovering the endless possibilities of AI and exploring how I can combine this technology with user experience in a user interface.

Ideation

How can I create a user experience that helps organizations write (LinkedIn) posts?

It all started with an idea: combining real-time news updates with company insights to create custom LinkedIn posts that tap into trending topics. The result? A pilot of a smart, dynamic tool that turns the latest headlines into impactful, tailored content—ready to spark conversations and boost engagement.

Simon Lugte UX Designer generative-ai3
A screenshot of my first ChatGTP assistant

Prompting

After experimenting with various prompts, I finally crafted one that delivered my desired outcome. Building on this first prompt, I developed a set of prompts, enabling users to generate LinkedIn posts in a variety of engaging templates.

Simon Lugte UX Designer generative-ai4
A overview of my prompt engineering brain dump

If this then that

To connect the data streams and interactions, I dove into the world of automation tools. My first stop? Zapier—a user-friendly tool that got me off to a fantastic start. However, I found a tool that had even more options and was also cheaper to use. That’s when I discovered Make.

With its intuitive drag-and-drop interface, I crafted workflows that automated the tasks and data streams. Every connection and action felt like building with digital LEGO bricks, transforming my thought into simple if this then that logic.

This experience not only boosted my efficiency but also deepened my fascination with leveraging technology to optimize processes within an user experience.

Simon Lugte UX Designer 1
A screenshot of the automatic workflows in Make

Trial and error

Through trial and error, I explored how to transform the idea into a functional tool. I dove into various platforms and ultimately landed on Bubble, a no-code solution that allowed me to design an intuitive user experience while defining the logic myself. This empowered me to create dynamic prompts that adapt to user input.

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Overview of the dashboard
Overview of the generated posts in the tool

Learnings

What an incredible journey!

Collaborating with my friend Jeroen Breevoort to built this tool completely shifted my perspective. It opened my eyes to the potential of generative AI and the endless possibilities it offers. There’s nothing quite like diving in, experimenting, and tweaking until you achieve the desired output.

Postmeister was an exciting case. A hands-on project to explore these new technologies while bridging the gap between AI with an digital user experience. While we’re unsure if Postmeister will continue, this project was primarily a learning and experimentation exercise. You can view our first version here.

This project has left me inspired and eager to apply these techniques to larger-scale project that create meaningful impact and adds value for users. The future of innovation and user experience is here and I’m ready to build it!

Let's build something together